ROTHYS: Saving Oceans With Fashionable Footwear



The Problem: Every minute, one million water bottles are sold globally. And unfortunately 91% of the world's plastic does not get recycled.


The Solution: By knitting the uppers of their shoes from recycled plastic water bottles, ROTHYS divert waste from landfills each day, and look great doing it.


The Story: ROTHY'S is a San Francisco based, direct-to-consumer shoe company founded in 2012 by Stephen Hawthornthwaite and Roth Martin, and launched in 2016. Inspired by the remarkable women of today, and proud to craft sustainable styles that help them effortlessly move through their day.


The Impact: 46, 949,173 plastic water bottles transformed into shoes, and ROTHY'S is proud to advance six women executives lead take the helm in a male-dominated industry.

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